Kering–L’Oréal Seal 50-Year Licensing Partnership.
Offering a transformative 50-year licensing partnership, Kering and L’Oréal’s collaboration could redefine luxury branding—discover how this alliance will shape the industry.
How Luxury Can Engage Gen-Z Beyond Influencers and Hype
Proving luxury brands can authentically connect with Gen-Z beyond hype requires understanding their values and desires—discover how to build genuine loyalty.
Growing a Luxury Brand on WeChat: Case Study of Gucci China
Theories behind Gucci China’s WeChat success reveal strategies that can transform your luxury brand’s digital presence and captivate discerning consumers.
Lessons from LVMH’s acquisition strategy highlight the importance of strategic fit and brand preservation that can transform your growth approach—continue reading to discover how.